Payment systems play a key role in innovating the global economy. The 2010 EFMA conference focuses on innovation within the emerging cards and payments environment. Key topics include:

• New trends in the cards and payments sector: mobile payments, e-payments and e-invoicing, contactless technology,
• Regulatory changes. The challenge of SEPA and the PSD (Payment Services Directive)
• Changing customer relationships: the emergence of new communication channels and the development of a better customer experience

Nicola Cordone, Ceo of SiNSYS and SIA-SSB Cards BU Director, takes part in EFMA on day 2 with a speech entitled: "Connecting with customers on a global scale". The key points of the presentation are: the economic recession consequences for cards and payments business, transaction management services for a better client relationship, profitable innovation in mature markets to answer client needs.